At the very mention of the word 'technology' a lot of the office will just glaze over. This is especially damaging when the top management team do the same. Life has got tougher and the 'magic' or should I say 'bull****' taken out of every day decisions. Modern day 'Mad Men' are the tech guys. Business' hand over large sums of money and hope for the best and that the geeks will sort it, without input. What successful businessman have you ever encountered in the past who has taken a passive role in understanding the lifeline of his business.
Here is a great conference speech from a real grown up. The boss of CISCO (yes - a aren't they network providers?) talks some real life issues and how they can help solve them.
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